
THE KUBE SAINT-TROPEZ REVIVAL FOR THE 2024 SEASON
A HOTEL THAT FEELS GOOD ABOUT ITSELF, BETWEEN ELEGANCE AND LETTING GO
Reviving one of the region's most legendary hotels for over 15 years, Machefert Group, is modernizing the Kube Saint-Tropez and will lift the veil on a brand new positioning anchored in its time from the opening of the 2024 summer season.
Just a few minutes from Saint-Tropez, the address will establish itself in simple luxury, imbued with generosity and good vibes.
The hotel reveals itself in a vibrant, almost electrifying splendor, where native, adopted and visiting Tropezians reconnect with and among themselves, for here, facing the ravaging view of the gulf, energy reaches new heights.
Neither ostentatious nor eccentric, the Kube Saint-Tropez preserves the authentic soul of a Mediterranean vacation, a pleasantly chic and elegant interlude punctuated by three highlights:
Detox Morning
Chill Afternoon
Before Party
With a new offering geared towards the feel-good experience, the Kube Saint-Tropez oscillates between exhilarating calm and a slightly festive atmosphere, where spaces have been redesigned to allow visitors to fill up on good vibes and, above all, let go. Breakfast is served on the titanic terrace, before heading to the gardens or rooftop for a morning session of yoga or pilates to start the day with pep.
The dizzyingly large swimming pool invites you to relax, and your endorphins kick in as soon as the music starts pulsing, while the juice bar offers a vitamin-packed break between cocktails, mocktails and detox smoothies. Finally, the new rooftop, one of Saint-Tropez's only rooftop terraces, becomes the hot spot for our "Before Parties", offering an open-air show at every sunset, accompanied by live music, dishes to share (by Moloko) and cocktails.
As you stroll through the hotel, you feel that almost palpable sensation of lightness of spirit, sometimes festive, sometimes contemplative, or both. Le Kube Saint-Tropez reconciles body and soul. You feel good, you feel beautiful!